1. Skip navigation
  2. About Us
  3. Contact Us
  4. Advertise
  5. Subscribe

Can't find what you've been looking for?

Search Off Licence News


    Get the lowdown on the top brands, countries and in-depth analysis with OLN's exclusive wine report. The lowdown of the spirits market with a close look at the biggest sellers. The lowdown of the beer market with a close look at the biggest sellers. Look at brands that top the off-trade chart in all the major categories with OLN's exclusive Brands Report. Subscribe today and receive every issue.

Teacher's launches Christmas gift pack

Published:  10 November, 2011
By Christine Boggis

Maxxium UK has launched a gift carton for Teacher’s blended Scotch whisky – the brand’s first since 1988.

The carton is for 70cl bottles of Teacher’s and is part of a strategic investment in the brand.

Maxxium managing director Peter Sandstrom said:  “Teacher’s is one of the only blends to be in a gift carton this Christmas, which will provide an enhanced on-shelf presence, and appeal to consumers looking for a premium and authentic blend this festive season. It is well known for having an exceptionally high malt proportion, guaranteed to be at least 45%, which really delivers a unique and balanced blended whisky with tastes of full rich malts and maturity.”

Teacher’s 70cl will also be available in a £12.49 price-marked pack in cash and carries over the Christmas sales season.

Printer friendly version


Bookmark this