Latest News

1 July, 2015

Prosecco and Chianti Classico join forces in Scotland

The Italian promotional organisations for Prosecco Conegliano Valdobbiadene and Chianti Classico have joined forces to launch a new tasting aimed at the trade and press. 

The organisers of the London Wine Fair have confirmed dates for next year’s show. The event will run from Tuesday 3 May to Thursday 5 May at London’s Olympia.  The new dates will be the earliest in the show’s history, and have been selected to tie-in better with buying schedules for UK and international visitors.

Molson Coors is launching a £500,000 media campaign for Carling Zest to boost sales as the UK summer finally kicks in. 

Accolade Wine’s South African Fish Hoek brand has become the supplier’s first fully certified Fairtrade range.

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The Benevolent is looking for volunteers from across the drinks trade to be its ambassadors and help spread the word about the drinks industry charity.

Stella Artois is flying high for this year’s Wimbledon tennis championships with a campaign focused around the club’s Harris hawk, Rufus.

Berry Bros & Rudd has opened a new cellar to host more private wine events at its historic London shop.

A strong off-trade performance has dragged the UK alcohol market back into volume growth for the first time in five years, according to a report from the Wine & Spirit Trade Association.

Maxxium UK has released The Famous Grouse in four-pack cases of 35cl and 20cl bottles to help convenience stores who are increasingly selling spirits in smaller bottles.

Price-marked pre-mix

25 June, 2015

Global Brands has released a pre-mixed cocktail price-marked at £1 for 25cl.

London’s Meantime brewery is looking to tap into Wimbledon fever in the capital with the launch of a beer inspired by the tennis tournament’s signature strawberries and cream.

Carling has launched a £3.6 million promotion aimed at football fans ahead of the new season, which starts in August.

Thatchers Cider has launched a new multi-million pound campaign for its flagship Thatchers Gold brand.

Twickenham specialist Real Ale has won a listing with Marks & Spencer for one of its own beers.

Dutch family-owned brewery Bavaria has launched its flagship 5% abv lager with a consumer ad campaign in men’s magazines.

Discounters have opened more new shops in the past five years than supermarkets and convenience stores in what research company LDC is calling a “car crash” for the multiples.

Carlsberg has launched a range of beer-based male grooming products developed by its team of Danish scientists in time for Father’s Day. 

Retailers can win £1,000 worth of flight vouchers from Trail Finders by getting creative with POS to showcase Lindeman’s wines.

Oddbins has relaunched its competition to find the UK’s finest amateur wine taster and expects thousands to take part this weekend.

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COMMENT

Richard Hemming: Is deep discounting on its way out?

On the surface, life seems generally predictable and familiar. Alarms wake us at the same time every day, insurance premiums go up every year, pubs sell Pinot Grigio by the glass.

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